It's definitely about addiction in my opinion. The drug is talking to him... Reminding him of the high thrills it provided..
I love the line, "I'm the rainbow in your jail cell." It's a metaphor. I (the drug) was the one who made you happy (rainbow) when everything else in your life was falling apart (jail cell).
The drug is trying to persuade him to use again.
I love the eerie guitar sounds in the background. They are a constant reminder of the drug's notorious power. While the drug talks about it's ability to make him "feel warm" and what-not, he (and the listener) are emersed in a haunting melody that serves as a reminder of the pain and damage the drug inflicted.
The reason the song resonates with so many people, in my opinion, is because addiction is universal. We all have an addiction. For some people, it's drugs. However, painful addictions can take many forms.
A destructive relationship can be a painful addiction. The song resonated with me in this way. Love was the drug. The relationship gave me temporary highs that were so addictive that I accepted the destructive aspects of it. Mental abuse caused the destruction. Our sex life provided the temporary highs. We kept "using" in spite of the pain that we inflicted on each other. After awhile, all the pain and damage that resulted from our fights and arguments over-shadowed the euphoria in the bedroom. We eventually detoxed by going our separate ways, but only after numerous failed attempts.
That was my addiction.. I still have withdrawals. I also know that my drug is still waiting for me to give in to him... To go back and do it again..-- "I'll be there.. Tell me when you wanna go..."
What's your addiction?
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